Add to Calendar for Benchmark Email

Embed Add to Calendar buttons

Add a “Save to Calendar” call-to-action to Benchmark Email campaigns and landing pages. Support major calendar providers so saving is fast on any device.

• Works across popular calendar platforms
• Consistent event details and time zone handling
• Built for webinars, demos, launches, and promotions

See what calendar marketing unlocks on Why Calendars.

Identify your calendar audience (optional)

Need to generate leads or connect a save to a person? Prompt for email before the calendar save to capture high-intent engagement.

• Optional email capture before saving
• Higher-intent signal than standard clicks
• Cleaner attribution for time-based campaigns

Enrich contacts and automate follow-up

Keep contacts organized and current. When someone saves to calendar, add or update their record and enroll them in lists or workflows.

• Reduce manual list management
• Route engagers into nurture or reminder sequences
• Support cross-team follow-up

Connect more tools via the integrations directory or build custom workflows using the Developer API.

Tap into the full power of calendar marketing

Go beyond a default 15-minute reminder. Use custom notifications, segment by audience, and track every action inside the calendar experience.

• Custom reminder timing and message
• Audience targeting by location, behavior, or interests
• Engagement tracking to optimize performance